It's 2024, and a media planner's best friend, and most utilized tool, is still Microsoft Excel? Yes, that is a mind-boggling fact.
A marketing campaign telling people why they SHOULDN'T visit is an effective and humorous way to create awareness for any destination in need of … Read the whole story ...
Alphabet CEO Sundar Pichai said it could take many years to resolve Google's antitrust battles and downplayed any possibility that the trials pose an immediate threat to the company's tech businesses.
In a recent interview at a Financial Times event, Diller cited concerns that companies have to stop believing they are in a ...
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Of all the things that can instantly change our mood, a song is one of the most potent. Why is that? Read the whole story ...
Miami ad agency Alma has named Julie L. Andrews as head of business leadership. Previously, she was VP, managing director of ...
Creative marketing agency Shadow has added Windham Mountain Club, a ski resort in the Catskills, to its roster. Windham, located a few hours north of New York City, has been transformed to provide ...
The campaign originally broke in 2006, when Doritos invited fans to to develop their own homemade Super Bowl commercials to win prize money and … Read the whole story ...